Top SEO TOOLS

 Analytics Dashboards
W3Counter	Displays reports on who found your website and how they got there	Analytics Dashboards
Piwik	Gives you full control of analytics on your desktop and on mobile	Analytics Dashboards
Clickmeter	Monitor marketing campaigns and conversions all in one dashboard	Analytics Dashboards
Clicky	Monitor traffic to your website in real time	Analytics Dashboards
StatCounter	Provides a basic interface for your website statistics	Analytics Dashboards
YouTube Analytics	Provides data and statistics on YouTube videos	Analytics Dashboards
GeoRanker	Real time analytics and reports geared towards local SEO	Analytics Dashboards
Panguin Tool	Shows Google Analytics in relation to major Google algorithm updates	Analytics Dashboards
Google Analytics	Track analytics of your website	Analytics Dashboards
 Browser Extensions
LinkChecker plugin Firefox Plugin	Analyzes links on a webpage and highlights whether they are live or dead links	Browser Extensions
Kgen Firefox Plugin	Analyzes webpages for dominant keywords with content improvement suggestions	Browser Extensions
SEO Rank Checker	Check site rank position for designated keywords from your browser	Browser Extensions
Check My Links - Chrome Extension	Checks webpages for dead links	Browser Extensions
Google Results Bookmarklet	Compiles search results into easier to manage lists of URLs	Browser Extensions
GA Debugger - Chrome Extension	Debugs Google Analytics javascript code on websites	Browser Extensions
SearchStatus	Displays important site SEO performance data about a website	Browser Extensions
Sharemetric - Chrome Extension	Displays page social share count in toolbar	Browser Extensions
MozBar	Displays pagerank, page authority, and domain authority of a website in the browser toolbar	Browser Extensions
PageRank - Chrome Extension	Displays the current website’s pagerank in the toolbar	Browser Extensions
Live HTTP Headers	Displays the HTTP headers of a webpage while browsing the website.	Browser Extensions
Firebug	Gives you a techinical view of webpages with css, html, and javascript	Browser Extensions
SenSEO Firefox Plugin	Gives your webpage an on-page SEO report card	Browser Extensions
Page Monitor - Chrome Extension	Monitors webpages in the background for changes done to the page	Browser Extensions
SEO Doctor Firefox Plugin	Provides easy SEO diagnosis and troubleshooting for your website	Browser Extensions
SEOQuake	Provides helpful background information on websites you are visiting or websites in the SERPs	Browser Extensions
SEO SERP - Chrome Extension	Quickly lets you find what SERP position a webpage is for certain keywords	Browser Extensions
Get URLs from Search Results	Returns just a list of URLs from a search query	Browser Extensions
Scraper - Chrome Extension	Scrapes lists and fields of data on any website and exports them into a spreadsheet	Browser Extensions
Google Analytics Opt Out - Chrome Extension	Tells Google to not track your visits in Google Analytics	Browser Extensions
SEO Toolbar	View many different SEO related elements of a website all in the web browser	Browser Extensions
 Competitive Analysis
Searchmetrics Visibility Charts	Analyze competitor SEO performance and keyword information	Competitive Analysis
SEMrush	Indepth analysis of competition keywords and search data	Competitive Analysis
Quantcast	Show traffic data for any website	Competitive Analysis
SpyFu	View competitor adwords campaign information and keyword data	Competitive Analysis
 Content
Piktochart	Allows you to quickly and easily generate infographics without a designer	Content
nTopic	Analyzes your website’s content and makes improvements according to your keyword	Content
Copyscape	Check for duplicate content on your website across the web	Content
Plagiarism Checker	Checks text for plagiarism across the web	Content
MyBlogGuest	Connect with blogs and bloggers for guest blogging	Content
Help a Reporter Out (HARO)	Connects reporters with sources that might be featured in high authority sites	Content
Infogr.am	Create good looking infographics quickly and without a designer	Content
Google Public Data	Publc data search resource for finding various statistics	Content
 Conversion Rate Optimization
Click Tale	Analyze customer experience with visualized and meased in-page behavior	Conversion Rate Optimization CRO
Optimizely	Apply and monitor A/B tests to your website	Conversion Rate Optimization CRO
Visual Website Optimizer	Perform a/b testing and multivariate testing on your website	Conversion Rate Optimization CRO
Usability Hub	Shows people your site for 5 seconds and asks them questions about it to help you improve conversions	Conversion Rate Optimization CRO
 Desktop Applications
URL Explorer	Analyze your site for duplicate content, missing pages, and many other elements throughout your website	Desktop Applications
Keyword Pad	Batch process keywords for in depth keyword analysis	Desktop Applications
Xenu’s Link Sleuth	Checks websites for broken links	Desktop Applications
Traffic Travis	Complete SEO and PPC dashboard	Desktop Applications
Good Keywords	Manage keywords and create long tail keywords and keyword phrases	Desktop Applications
Screaming Frog	Performs extremely indepth analysis on website SEO elements	Desktop Applications
SEO PowerSuite	Reviews and analyzes your site’s SEO efforts	Desktop Applications
IIS SEO Toolkit	Toolkit for analyzing websites along with robots and sitemap features	Desktop Applications
✉ Email
Banana Tag	Allows you to track emails, get open email notifications, and provides analytics on your sent emails.	Email
Peepmail	Email finder for common contacts online	Email
Boomerang	Email scheduling and followup for quick responses	Email
Ontolo’s Prospect Filter	Filters previously already approached contacts from new prospect lists	Email
Outreachr	Finds a list of websites and contacts according to what keywords you select	Email
Linksy.me Email Guesser	Guesses email addresses and matches them to Rapportive in Gmail	Email
Email Research Tool	Input the name and company of an individual and it will provide several search queries for finding their email address	Email
Rapportive	Shows additional information about a contact from their email address right in gmail	Email
Email Format	Shows probable email address formats for large websites and companies	Email
MailTester	Validates if email address exists or not	Email
 Keyword Research
Keyword Density Analyzer	Analyzes URLs for on page keyword density among boxy text, links, and images	Keyword Research
Google Places for Business Category Tool	Assists you in finding the correct Google Places category.	Keyword Research
Bing Keyword Research	Bing’s Keyword Research tool with query volumes and suggestions	Keyword Research
Term Explorer	Bulk keyword research and statistics tool	Keyword Research
Trellian's Keyword Discovery	Compiles keyword search statistics for your keyword research	Keyword Research
Keyword Niche Finder	Discover niches within a given keyword	Keyword Research
Meta Keyword Research Tool	Get keyword suggestions from Google, Bing, and Youtube and email them to yourself.	Keyword Research
Ontolo’s Keyword Generator	Generate keyword combinations from two lists of keywords	Keyword Research
Ubersuggest	Input a query and ubersuggest will return a long list of ideas and suggestions on keywords and content topics	Keyword Research
Keyword Eye	Provide in depth keyword research and reporting on your and your competitiors	Keyword Research
Search Engine Optimization/KSP Tool	Provides convenient keyword statistics and search data	Keyword Research
YouTube Keyword Suggestion Tool	Provides keyword suggestions and monthly search volume for YouTube promoted videos	Keyword Research
Wordpot	Provides keyword suggestions with related daily searches	Keyword Research
Negative Keyword Finder	Provides suggestions for negative keywords based on a given keyword	Keyword Research
Microsite Masters	Rank tracking, automation, and ROI calculating for keywords and domains	Keyword Research
Google Trends	Searches and keywords that are trending on Google at the moment	Keyword Research
Keyword Suggestion Tool	Searches for relevant suggestions for any given keyword	Keyword Research
Keyword Cloud Tool	Visual representation of the different keywords on a given webpage	Keyword Research
YouTube Keyword Tool	YouTube keyword tool for finding keyword ideas for your YouTube videos	Keyword Research
 Link Analysis Tools
Disavow Link Analysis	Analyzes your Google backlinks for finding potential disavowed links	Link Analysis
Ahrefs	Backlink Checker that shows links, linking domains, anchors, and best pages of a domain.	Link Analysis
Open Site Explorer	Backlink Checker that shows links, linking domains, anchors, and best pages of a domain.	Link Analysis
Majestic SEO	Backlink profile analysis and link database	Link Analysis
Site Explorer	Checks for backlinks and provides additional link details	Link Analysis
Remove'em	Checks URLs for over optimized anchor text	Link Analysis
Fresh Link Finder	Discover fresh links to your website	Link Analysis
Bing Link Explorer	Discovers backlinks for any website	Link Analysis
Link Analysis Tool	Displays every link on a given URL with its anchor text and whether it is nofollow or not	Link Analysis
Link Reporter	Displays how many links are on a page and separates internal, external, and nofollow links	Link Analysis
Linkstant	Find out immediately when you receive new links to your website	Link Analysis
Majestic SEO	Site explorer and backlink history checker	Link Analysis
 Mobile Apps
SEO & Link Analyzer	Analyzes link and SEO data for website URLs	Mobile Apps
mAnalytics	Android App for viewing Google Analytics	Mobile Apps
Analytics Tiles App	Dashboard for iOS devices that creatively displays analytics data	Mobile Apps
WebRank SEO	Display SEO ranking data on your Android device	Mobile Apps
SiteRank Lite	Displays Google PageRank and Alexa Rank for website URLs	Mobile Apps
SEO SERP APP	Displays keyword rank data and social shares for URLs	Mobile Apps
Woopra	Google Analytics dashboard for iOS devices	Mobile Apps
SEO watcher	Rank Tracking for Android devices	Mobile Apps
 Productivity Tools
Yahoo Pipes	Automates common activities for saving lots of time	Productivity Tools
Ontolo’s Extract Unique Hostname	Extracts the unique hostnames from a list of URLs	Productivity Tools
Ontolo’s URL Reviewer	Open an entire list of URLs all at once in their own browser tabs	Productivity Tools
Remove Duplicate Items	Remove duplicate items from a list of things	Productivity Tools
Ontolo’s Remove URLs by Hostname	Remove URLs from a list that contain hostnames in another list	Productivity Tools
Ontolo’s Remove Duplicate Hostnames	Removes duplicate hostnames from a list of URLs by keeping the first instance of the hostname	Productivity Tools
Ontolo’s Count URLs and Hostnames	Returns the number of URLs or hostnames in a list of URLs	Productivity Tools
 Resource Generators
Schema Creator	Automatically generates schema.org markup for different types of webpages	Resource Generators
Local PPC Adwords & Keyword List Creator	Generate local adwords and keyword lists	Resource Generators
XML-Sitemaps	Generate sitemaps for your website	Resource Generators
Robots.txt Generator	Generates a robots.txt file for your website based on parameters you determine	Resource Generators
Embed Code Generator	Generates an embed code for your content	Resource Generators
Local Search Resource Generator Tool	Generates GEO Meta tags, GEO Sitemaps, hCard, and KML Location Code for local search optimization	Resource Generators
Title & Meta Tags Generator	Generates titles and metas html markup	Resource Generators
Geo Sitemap Generator	GeoSitemap and KML generator for local SEO	Resource Generators
Local Business Schema (NAP)	Local business schema.org markup generator	Resource Generators
Convert Word Documents to Clean HTML	Paste word document text into this tool and clean it up for HTML	Resource Generators
Good Relations Rich Snippet Generator	Rich snippet generator for online businesses and stores online	Resource Generators
Microdata Generator	Schema.org markup generator for local businesses	Resource Generators
XML Sitemap Inspector	Validates and corrects sitemaps	Resource Generators
 Search Analysis
Google Places Tool	Analyzes Google Places listings and compares them to top competitors in the area	Search Analysis
Cygwin	Compare rankings between you and your competitors for certain keywords	Search Analysis
Compare Search Rankings	Compare the rankings of a website across multiple search engines for designated keywords	Search Analysis
Free Keyword Rank Checker	Keyword rank check for specified domains and keywords	Search Analysis
Google SERP Snippet Optimization Tool	Previews what your Google search result will look like in Google	Search Analysis
Soovle	Quickly search across multiple searching platforms	Search Analysis
❞ Advanced Search Query Tools
Ontolo’s Link Building Query Generator	Generate link building search queries automatically based on your keyword suggestions	Advanced Search Query
Outdated Content Finder	Provides search queries tailored to find outdated content that you can easily update	Advanced Search Query
Chase the Footprint	Search query generator for finding link building opportunities	Advanced Search Query
DropMyLink	Search query generator for finding link building opportunities	Advanced Search Query
Link Building Query Generator	Search query generator for finding link building opportunities	Advanced Search Query
Search Latte	Search query generator geared towards international SEO searches	Advanced Search Query
 SEO Analysis
Analytics SEO	Analytics and SEO analysis all compiled into one large SEO utility suite	SEO Search Engine Optimization Analysis
Image SEO Tool	Analyzes images for best SEO practices in image optimization	SEO Search Engine Optimization Analysis
Bing SEO Analyzer	Bing’s SEO analyzer that provides reports and analysis of your website’s on page SEO	SEO Search Engine Optimization Analysis
Whitespark Local Citation Finder	Discovers additional search phrases for local SEO that your pages can easily be optimized for	SEO Search Engine Optimization Analysis
Side-by-Side SEO Comparison Tool	Evaluates your on-page SEO efforts in comparison to up to 4 other websites	SEO Search Engine Optimization Analysis
Seorch On-Page SEO Tool	Gives in depth analysis of a website’s on and off page SEO	SEO Search Engine Optimization Analysis
Web Page Test	Provides an in depth evaluation of SEO elements on your website	SEO Search Engine Optimization Analysis
 Site Analysis
WebCEO	Allows your to research, promote, and track SEO elements of you and your industry	Site Analysis
Google PageSpeed Insights	Analyze how long it takes your website to load	Site Analysis
Google Webmaster Guidelines Check	Analyzes a site against Google Webmaster guidelines and provides suggestions for improvement	Site Analysis
Bing Webmaster Tools	Bing’s Webmaster Tools for analyzing your site in Bing searches	Site Analysis
Hubspot Marketing Grader	Check various areas of your website and grades you on your marketing efforts	Site Analysis
Google Structured Data Testing Tool	Check website for structured data for search appearance	Site Analysis
The Reaction Engine	Complete site analysis of on-page SEO	Site Analysis
Rob Hammond's SEO Crawler	Crawls an entire website for potential SEO issues and displays relevant SEO information about each page	Site Analysis
Alexa	Detailed analytics displayed for any website on the internet	Site Analysis
SeoSiteCheckup	Detailed report on a site’s SEO	Site Analysis
Keyword Density Analysis Tool	Determines what the keyword density is for a certain URL	Site Analysis
GoingUp	Easily check the on-page SEO of any website including the keyword optimization for that page	Site Analysis
SEO Crawler	Finds errors on your website and your competitors for best SEO practices	Site Analysis
BuiltWith	Gives you valuable information as to what technologies are used on certain websites	Site Analysis
WooRank	Gives your website a complete analysis of visitors, local, social, mobile, SEO, usability and technologies used	Site Analysis
Nibbler	Gives your website a report card for the various elements that a website has	Site Analysis
Google Webmaster	Google’s site analysis for optimizing various elements of your website	Site Analysis
Sindice Web Inspector	Inspects/validates HTML against w3c.org validator	Site Analysis
Cuutio	Monitors you website’s statistics and compares them to competitor’s	Site Analysis
SEOMastering.com's SEO Audit	Performs a site worth analysis and SEO evaluation for a given URL	Site Analysis
SimilarWeb	Presents data and analytics on a given website	Site Analysis
BROWSEO	Quick and easy tools allows you to analyze your site and view it like a search engine would crawl it.	Site Analysis
SEOptimer	Reviews and analyzes your site’s SEO efforts	Site Analysis
GTmetrix	Scans your website giving you a detailed performance evaluation	Site Analysis
Request Checker	Shows how many requests and services a webpage makes each time it loads	Site Analysis
Spider Simulator	Shows you exactly how Googlebot views your website	Site Analysis
Pingdom	Test page speed and determine exactly what is causing bottlenecks	Site Analysis
W3C Feed Validation Service	Validate a website’s markup and provide correction suggestions	Site Analysis
Sitemap Validator	Validate sitemaps and check them for errors	Site Analysis
Google’s Safe Browsing tool	Website diagnostics for malware	Site Analysis
 Social Media Tools
Buffer	Allows you to schedule posts to major social networks ahead of time	Social Media
Get Listed	Displays local business accounts that your company can easily obtain and/or does not currently have	Social Media
Alternion	Links all of your social media and email accounts, displaying them all in one place.	Social Media
TweetDeck	Manage multiple social media accounts and monitor interactions on Twitter	Social Media
Hootsuite	Manage your social media presence across multiple accounts and schedule posts	Social Media
Google SERPs Social Media Power	Analyze social media power of the domains ranked on SERPs	Social Media
SharedCount	Check the number of social shares a certain URL has received	Social Media
Social Media Count	Checks a link for how many social shares it has across several different channels	Social Media
Author Backlink Crawler	Checks authorship of a URLs backlinks and displays how prominent those authors are	Social Media
Youtube Reputation Checker	Checks your brand name for Youtube videos and shows you videos, views, and ratings	Social Media
Social Mention	Discover social mentions about a given URL	Social Media
Counting Tweets	Display the number of tweets a certain page has received	Social Media
Pinalytics	Displays stats behind pinterest pins as well as its influence across other social media channels	Social Media
Twitter Feed	Feed your blog or RSS feed directly to your Facebook, Twitter, or LinkedIn profile	Social Media
subredditfinder.com	Find a relevant subreddit to share your content	Social Media
Twellow	Find industry leaders and other Twitter users according to category	Social Media
Twitter Counter	Get basic Twitter stats on you and your followers	Social Media
Blog Social Analyzer	Input your blog’s RSS feed and it will return every blog post with how many social shares each one has	Social Media
Facebook Page Insights	Insights on your audience and analytics on their interactions	Social Media
followerwonk	Multiple tools for Twitter like bio search, user analysis, and analytics	Social Media
CircleCount	Provides insights on Google+ accounts	Social Media
Social Crawlytics	Provides social metrics for you and your competitors	Social Media
Social Media Image Resizer	Resizes your images to be optimized for vairous social media accounts	Social Media
Topsy	Search tweets for links, photos, videos and keywords and see how that topic is trending over time	Social Media
backtweets	Searches for links on twitter	Social Media
Tweriod	Tells you when your tweets will receive the most exposure	Social Media
Social Media Analyzer and Tracker	View statistics for your various social media shares and have them tracked over time	Social Media
 Spreadsheet Tools
SEOgadget Extension for Excel	Allows you to conduct advanced Excel commands on SEO data with APIs from several different services	Spreadsheet Excel
Content Strategy Generator	Assists you in developing content with generating ideas and showing recent content currently trending on certain topics and keywords	Spreadsheet Excel
SEO Tools for Excel	Gives your excel document various SEO tools for better number crunching	Spreadsheet Excel
Seer Toolbox	Spreadsheet that pulls in data from multiple SEO tools and services including Moz, Google Analytics, Google Scraper, Twitter, Klout, and more	Spreadsheet Excel
Distilled’s Video Sitemap Guide	Video Sitemap Generator for self hosted videos	Spreadsheet Excel
⚒ Web Utilities
IFTTT	Automate many different services to automatically perform different time saving tasks	Utility Utilities
KnowEm	Check for username, domain name, and patent availability for new brand names	Utility Utilities
Bulk HTTP Header Response Tool	Check multiple HTTP headers and compare them at once	Utility Utilities
SEO Cloaking Checker	Checks for search engine cloaking on given domains	Utility Utilities
GA Checker	Checks websites for missing Google Analytics and Adwords code	Utility Utilities
TextCleanr	Clean up text from formatting along with find and replace functionality	Utility Utilities
SimilarSites	Discovers similar websites to a given URL	Utility Utilities
NetComber	Displays the various websites owned by the same company	Utility Utilities
DNS Tool	DNS/WhoIs lookup tool	Utility Utilities
HTML Encoder/Decoder	Encodes/Decodes text into HTML friendly formats	Utility Utilities
Domain Extractor	Extracts the domain from a batch of URLs and exports into CSV	Utility Utilities
Extract Page Names from URLs	Extracts the page name from batches of URLs and exports into CSV	Utility Utilities
Extract Title and Metas	Extracts Titles and Metas from batch of URLs	Utility Utilities
Google Correlate	Find correllations in data according to Google search keyword phrases	Utility Utilities
moreofit.com	Finds websites similar to the one you point it to	Utility Utilities
Google Alerts	Get email updates for various alerts of new content	Utility Utilities
HTTP Header Viewer	HTTP header viewer for analyzing/diagnosing website issues	Utility Utilities
Wayback Machine	Internet archive of websites in the past allowing you to historically go to websites at a certain point in time.	Utility Utilities
Domain Dossier	Investigate domains and IPs with WhoIs info and DNS records	Utility Utilities
Ping-o-Matic	Lets search engines know you have updated your website or blog	Utility Utilities
URL Opener	Open a list of URLs in separate tabs	Utility Utilities
Extract Links from HTML	Pulls links from HTML and exports the links in CSV	Utility Utilities
Bitly	Shortens URLs and provide analytics on clicks	Utility Utilities
MX Toolbox	Shows domain MX records for websites you type in	Utility Utilities
Domain Report Tool	Shows domain pagerank and additional indexing data for giving domains	Utility Utilities
CloudFlare	Speed up website load times with CDN and other web performance services	Utility Utilities
Smart URL List Cleaner	Ultimate list trimmer and combiner for deduplicating and combining multiple URL lists together	Utility Utilities
Link Prospector	Uses a special algorithm to discover potential link building opportunities	Utility Utilities
Wistia	Video hosting with complete control over video settings with advanced features like email forms and heatmaps	Utility Utilities
Last Modified Date	View the date a website was last modified	Utility Utilities
Validation Tools
Bing’s Markup Validator	Bing markup validator analyzes your sites markup and validates proper markup code.	Validation validator
Robots.txt Checker	Checks syntax of robots.txt files	Validation validator
Robots.txt syntax checker	Robots.txt validator	Validation validator
XML Sitemap Validator	Validate current website’s sitemap	Validation validator
Frobee Robots.txt Checker	Validates a website’s robots.txt files	Validation validator
⚙ Wordpress Plugins
Google Sitemap Plugin	Adds a sitemap to Google Webmaster Tools from Wordpress	Wordpress Plugins
WP Social SEO Booster	Adds Facebook Open Graph, Twitter Card, and Google Rich Snippets to pages and posts for better social share appearances	Wordpress Plugins
Headspace2	Adjust every element of each post and page of a Wordpress website	Wordpress Plugins
Internal Link Builder	Allows you to designate certain keywords and phrases on your wordpress site to automatically be linked to internal pages	Wordpress Plugins
SEO Friendly Images	Automatically adds alt and title attributes to all wordpress images	Wordpress Plugins
Squirrly	Checks your blog content for elements of SEO and makes recommendations for changes	Wordpress Plugins
Google Analyticator	Easy install javascript for Google Analytics and displays data on the Wordpress dashboard	Wordpress Plugins
Basic SEO Pack	Easy Wordpress site optimization for SEO	Wordpress Plugins
WordPress schema plugin	Generate the schema.org markup for your wordpress site	Wordpress Plugins
Open Graph plugin for Facebook	Optimize metadata for properly displaying your posts and pages on Facebook	Wordpress Plugins
Yoast WordPress SEO Plugin	Optimize your entire wordpress site and its content and automatically generate sitemaps	Wordpress Plugins
SEO Ultimate	Optimizes several areas of your Wordpress site for SEO	Wordpress Plugins